If you are looking to experience child-like euphoria on your next Myrtle Beach vacation, be sure to check out one of the most unique shops on the Grand Strand! Located at Broadway at the Beach and Barefoot Landing, It’s Sugar will have you landed right in the middle of sweet’s heaven.
Jason and I were able to visit It’s Sugar at Broadway at the Beach this past Wednesday during a mid-day snack break. Immediately upon entering, we felt like we had just entered into candy paradise! Huge boxes of Nerds, giant five pound edible gummy bears, and a large jelly bean wall were just a few of the items we first noticed. To say Jason and I were excited is an understatement!
Everywhere we turned, we would be met with more and more captivating and colorful candy. Ranging from travel size sour patch kids candy perfect for the afternoon goody to giant one pound reese’s cups to share with the family, the options were endless. Believe me, Jason and I were ready to devour the chocolate malt balls and oversized rice krispy treats right there in the store. But through self-control, we were able to continue our adventure through candyland.
It’s Sugar also offers a variety of gifts perfect for their customers to surprise their loved ones with! Going with the theme of It’s Sugar “the bigger, the better”, we found gigantic cuddly stuffed bears, emoji pillows, and candy boxes sets. Along with that, their were traditional size candies such as M&M’s and Lollipop’s that you can take back to your vacation rental. It’s Sugar truly has something for everyone. The store is designed to bring out the child in every adult.
It’s Sugar was originally founded in 2006 by Jeff Rubin in Atlantic City, New Jersey. Since then, It’s Sugar has expanded to over 100 locations throughout the country. This place is taking the candy retail industry to the next level.
Be sure to taste and relish in all the sugar you love on your next vacation to It’s Sugar in Myrtle Beach and be sure to book your stay with Palmetto Vacation Rentals. Your taste buds will be shouting a big thank you!
Originally from New York, Alison moved to the Myrtle Beach area with her family twelve years ago. Gamecock at heart, she graduated from the University of South Carolina with a marketing and entrepreneurship degree in May of 2017. When Alison is not spending time taking photographs around the Myrtle Beach area, you can find her writing, dancing, or on some type of adventure. Fun fact, she just spent this past year living abroad in Cape Town, South Africa!